Personalised.
Holistic. Adaptive.
Personalised.
Holistic. Adaptive.
Improving performance. That's what we do best. Person, agency or team; we ensure that you perform better in a more efficient way to get the most out of your talent and ambitions.
What to expect when we collaborate
Improving performance. That's what we do best. Person, agency or team; we ensure that you perform better in a more efficient way to get the most out of your talent and ambitions.
We do this simply by looking at the whole picture and improving communication with yourself and the world. In this way, we optimise and design workflows, ecosystems, and habits better.
Approach
You don't improve performance with a standard program. People and organisations are unique. The approach must, therefore, be personal and targeted. Personal skills, (self-)management, work environment, uncertainties, professional approach, and culture are many factors that influence performance.
The solution often lies in a smart selection of small, continuous improvements of 1%. These step-by-step changes together lead to significant growth overall. You see results quickly, and your enthusiasm stimulates you to go further and achieve more.
What We Will Focus On
Examples of how to move forward:
Empower your business ecosystem
Provide a holistic approach
Continuously search for 1% improvements
Be a partner-in-crime, day and night
Not only advise but also do hands-on actions
Tailor-made strategies for short- & long-term
Fueling your winner's mentality and get things done
Your Benefits
Examples of how to move forward:
Clarity in communication
Increased efficiency and productivity
Sustainable growth and long-term success
Stronger brand Identity and presence
Empowered teams and individuals
Empowered decision-making
Decrease waste of time, energy, emotions, etc.
What to expect when we collaborate
Improving performance. That's what we do best. Person, agency or team; we ensure that you perform better in a more efficient way to get the most out of your talent and ambitions.
We do this simply by looking at the whole picture and improving communication with yourself and the world. In this way, we optimise and design workflows, ecosystems, and habits better.
How We Can Work Together
How We Can Work Together
Short Sessions
Short Sessions
Short Sessions
Partnership
Partnership
Partnership
Scalable Collaboration
Scalable Collaboration
Scalable Collaboration
Project / Team Optimisation
Project / Team Optimisation
Project / Team Optimisation
Brand Audit
Brand Audit
Brand Audit
Clarity in communication
Increased efficiency and productivity
Sustainable growth and long-term success
Stronger brand Identity and presence
Empowered teams and individuals
Empowered decision-making
Decrease waste of time, energy, emotions, etc.
Your Benefits
What We Will Focus On
Approach
You don't improve performance with a standard program. People and organisations are unique. The approach must, therefore, be personal and targeted. Personal skills, (self-)management, work environment, uncertainties, professional approach, and culture are many factors that influence performance.
The solution often lies in a smart selection of small, continuous improvements of 1%. These step-by-step changes together lead to significant growth overall. You see results quickly, and your enthusiasm stimulates you to go further and achieve more.
Empower your business ecosystem
Provide a holistic approach
Continuously search for 1% improvements
Be a partner-in-crime, day and night
Not only advise but also do hands-on actions
Tailor-made strategies for short- & long-term
Get a winner's mentality to get things done
What We Will Focus On
Examples of how to move forward:
Empower your business ecosystem
Provide a holistic approach
Continuously search for 1% improvements
Be a partner-in-crime, day and night
Not only advise but also do hands-on actions
Tailor-made strategies for short- & long-term
Fueling your winner's mentality and get things done
Your Benefits
Examples of how to move forward:
Clarity in communication
Increased efficiency and productivity
Sustainable growth and long-term success
Stronger brand Identity and presence
Empowered teams and individuals
Empowered decision-making
Decrease waste of time, energy, emotions, etc.
"His high level of commitment, social engagement, enthusiasm, and kindness makes Bastiaan a worthy person to any organisation that wants to hire him.
"His high level of commitment, social engagement, enthusiasm, and kindness makes Bastiaan a worthy person to any organisation that wants to hire him.
"His high level of commitment, social engagement, enthusiasm, and kindness makes Bastiaan a worthy person to any organisation that wants to hire him."
— Winy Maas, Founding Partner at MVRDV
Winy Maas, Founder & Partner at MVRDV
Winy Maas, Founding Partner at MVRDV
380%
380%
380%
"Our Instagram following grew organically from 50,000 to 240,000 in 18 months due to Bastiaan's social media strategy.
"Our Instagram following grew organically from 50,000 to 240,000 in 18 months due to Bastiaan's social media strategy.
"Our Instagram following grew organically from 50,000 to 240,000 in 18 months due to Bastiaan's social media strategy.
— PR Department at MVRDV
PR Department at MVRDV
PR Department at MVRDV
"With a keen eye for aesthetics, he has developed powerful tools such as the website and corporate identity and implemented software critical to our efficiency."
"With a keen eye for aesthetics, he has developed powerful tools such as the website and corporate identity and implemented software critical to our efficiency."
"With a keen eye for aesthetics, he has developed powerful tools such as the website and corporate identity and implemented software critical to our efficiency."
— Anouk Kuitenbrouwer, Partner at KCAP
Anouk Kuitenbrouwer, Partner at KCAP
Anouk Kuitenbrouwer, Partner at KCAP
25%
25%
25%
"Bastiaan’s approach led to a 25% increase in workflow efficiency, which made my work much easier and more fun."
"Bastiaan’s approach led to a 25% increase in workflow efficiency, which made my work much easier and more fun."
"Bastiaan’s approach led to a 25% increase in workflow efficiency, which made my work much easier and more fun."
— HR Department at KCAP
HR Department at KCAP
HR Department at KCAP
Short Sessions
Partnership
Scalable Collaboration
Project / Team Optimisation
Brand Audit
Short Sessions
Partnership
Scalable Collaboration
Project / Team Optimisation
Brand Audit
FAQ
What is a Communication Performance Strategist?
How is this role different from a brand strategist or creative consultant?
What are the benefits of working with a Communication Performance Strategist?
This role is not quite common, right?
What is a Communication Performance Strategist?
How is this role different from a brand strategist or creative consultant?
What are the benefits of working with a Communication Performance Strategist?
This role is not quite common, right?
We do this simply by looking at the whole picture and improving communication with yourself and the world. In this way, we optimise and design workflows, ecosystems, and habits better.
Our Approach
In an industry where talent and vision are abundant, the difference lies in how effectively that potential is communicated. We’re more than a consultancy; we partner in your journey toward impactful, sustainable growth. Combining expertise in communication, personal development, and strategy, we guide clients through tailored processes designed to help them thrive—both in their careers and creative lives.
Why Don’t Waste I?
Creatives face unique challenges: the pressure to stand out, to balance professional and personal growth, and to communicate their vision authentically. We help you address these challenges head-on with a framework emphasising small, intentional 1% improvements, fostering measurable and meaningful growth.
What We Offer
Our services range from one-on-one coaching and consulting to communication strategy development and performance optimisation. Whether you want to refine your brand message, improve team communication, or develop a more sustainable approach to personal growth, Don’t Waste I is here to help you make every move count.
A Holistic Perspective
At Don’t Waste I, we understand that true success isn’t just about results; it’s about creating an ecosystem where individuals and teams can thrive. Our focus on human capital, communication, and continuous improvement ensures that your growth is purposeful, empowering you to achieve your goals without compromising your vision or values.
FAQ
What is a Communication Performance Strategist?
How is this role different from a brand strategist or creative consultant?
What are the benefits of working with a Communication Performance Strategist?
This role is not quite common, right?
Learn More or Collaborate?
Learn More or Collaborate?
FAQ
What is a Communication Performance Strategist?
How is this role different from a brand strategist or creative consultant?
What are the benefits of working with a Communication Performance Strategist?
This role is not quite common, right?
What is a Communication Performance Strategist?
How is this role different from a brand strategist or creative consultant?
What are the benefits of working with a Communication Performance Strategist?
This role is not quite common, right?